Community America Credit Union

Community America Credit Union

CommunityAmerica Credit Union: Customer First Profitability

CommunityAmerica Credit Union (CACU) embarked on a profitability initiative to better manage costs and measure customer (member) profitability as the basis for organizational measurement and to support relationship pricing. The credit union had implemented funds transfer pricing concepts along with E-Risk credit management systems, allowing them to understand margin and credit risk by customer. Read more to learn how they used created a new performance measurement system using Performance Analyzer™ from Ignite’s Acorn Cost Management Product Suite and began immediately saving $3-4 million annually.

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